Bonjoro

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Build me the personal video queue that replaces Bonjoro.

The product is a workflow, not a technology. **The entire design problem is making it fast enough that somebody records the fiftieth video as willingly as the first.**

STACK
- Node 20+ with Fastify, server-rendered HTML with a little vanilla JS
- SQLite through better-sqlite3, WAL mode
- MediaRecorder in the browser, ffmpeg on a worker
- Object storage with a delivery network
- Caddy in front

THE DATA MODEL
- tasks: id, person_ref, name, email, context_json, trigger, created_at, recorded_at, sent_at, skipped_at, skip_reason
- videos: id, task_id, path, duration_ms, poster_path, gif_path
- sends: id, task_id, channel, sent_at, opened_at, watched_seconds
- triggers: id, name, source, condition_json, template_id

FILLING THE QUEUE
- A webhook from your product: signed up, upgraded, cancelled, hit a milestone. Each creates a task with the context attached
- **The context is what makes the video personal**: their name, their plan, what they just did, one line from their signup. Put it on screen while recording so it is read aloud without thinking
- A daily cap on new tasks, because a queue of four hundred is a queue nobody starts

THE RECORDING SURFACE, WHERE ALL THE DESIGN EFFORT GOES
- One task on screen: the person's name and context, large. A record button. Nothing else
- **Record, send, and the next task appears automatically.** No confirmation dialog, no return to a list. That single loop is the difference between six videos and sixty
- A skip with a reason, always available, no friction. Forcing a video for somebody who does not warrant one is how the whole habit dies
- Works on a phone in portrait, because that is where these are recorded
- Upload during recording, so sending is instant

SENDING
- Email from your own domain with an animated thumbnail and the person's name in the subject
- A landing page that is just the video, with a reply box under it. **The reply is the point** — this is a conversation opener, not a broadcast
- Optionally send by whatever channel you already talk to them on

MEASURING THE RIGHT THING
- Not views. **Replies.** The number that justifies this activity is how many people wrote back, and it is the only one worth showing on the dashboard
- Watch time as a secondary number, and a per-trigger comparison so you learn which moments are worth a video

WHAT WOULD RUIN IT
- Templates and bulk sending. The moment a video is reused it stops being personal and becomes worse than an email, because it wastes the recipient's time as well as yours
- Build no feature that allows one recording to go to two people

WHAT MATTERS MOST
The record-send-next loop and refusing to allow reuse. One makes the habit sustainable; the other keeps it worth doing.